by Jo Long | Jul 15, 2019 | Uncategorized
I met with a new network contact recently. During our conversation, I was asked what I thought the difference was between sales & marketing. Aren’t Sales and Marketing the same thing? Does a business need both? What a great question! How many other... 
by Jo Long | Feb 1, 2019 | Uncategorised
A marketing plan is vital for any business, but it doesn’t have to cost the earth. In fact, any business, even on a shoestring budget, can get some great marketing results providing there is consistency & planning. There still seems to be a bit of a fallacy...